E-commerce & Retail

Your Revenue Is Scaling. But Do You Actually Know Your Margins?

In a game of thin margins, data is power. We integrate your platforms, track true profitability per channel, and turn your sales data into decisions — so you scale with profit, not just revenue.

📈
Net Margin
+4.2% this month
🔗
Shopify → Xero
Synced daily
Channel Profitability Live in Xero
0 25% 50% 75% Shopify Amazon eBay Wholesale Revenue Profit
Shopify
32.1%
Amazon
18.6%
eBay
11.4%
True COGS
$38,240
Landed cost tracked
Net Profit
$24,810
↑ 4.2% vs last month
Trusted by thousands of clients
★★★★★ 5 Stars 107 Google Reviews
Sound Familiar?

Your Revenue Looks Great. Your Bank Account Tells a Different Story.

These are the financial blind spots quietly eating into the profit of every growing e-commerce brand.

1

Revenue Up, Profit Flat

You're scaling ad spend to drive sales, but your ROAS and shipping costs are quietly wiping out your net margin. Top-line revenue looks great — your bank account tells a different story.

2

Tech Stack Chaos

Shopify, Amazon, your 3PL, inventory management, and Xero — none of them talk to each other properly. You're spending hours every week on manual reconciliation and duplicate data entry.

3

Cash Flow Rollercoaster

Large inventory purchases, seasonal dips, and long supplier payment terms create wild cash flow swings. One big stock buy and you can't make payroll next month.

4

No Idea What Each Product Actually Costs You

Your COGS is a rough guess. You're not tracking true landed cost per SKU — purchase price, shipping, duties, returns — so you have no idea which products are actually profitable.

How We Help

Accounting Built for E-commerce & Retail

From platform integrations to SKU-level profitability, we give you the financial clarity to scale with confidence.

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Platform Integration

Shopify, Amazon, WooCommerce, and eBay data flows into Xero automatically — every day. No manual entry, no duplicate numbers.

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Per-Channel Profitability

Know exactly which channel, product, and SKU is actually making you money — and which ones are bleeding margin after ad spend, shipping, and returns.

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Inventory & COGS Tracking

Accurate cost of goods sold across all products and suppliers. True landed cost per SKU — so you can price profitably, not hopefully.

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Cash Flow Forecasting

Plan for large inventory buys, seasonal dips, and growth investment without running out of cash. Know what's coming 3, 6, and 12 months out.

🏛️

Tax Strategy & Structure

Evolve your business structure as you scale. Protect personal assets, maximise deductions, and legally minimise your tax bill as revenue grows.

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Daily Xero Management

Your books are updated every day. BAS is lodged on time. Payroll is handled. You never fly blind between deadlines again.

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Returns & Refunds Reconciliation

High return rates distort your P&L if not tracked correctly. We reconcile every refund, chargeback, and platform fee so your numbers always reflect reality.

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GST & Cross-Border Tax

Selling internationally? We manage GST obligations, customs duties, and any cross-border tax requirements so you stay compliant as you expand.

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Growth & Scaling Advisory

Raising capital, launching new SKUs, or entering new markets? We model the numbers, stress-test your assumptions, and help you grow without blowing up your margins.

What Our Clients Say

What Our Clients Say

★★★★★

"We have been working with Ray and the fantastic team at BPAG for several years. It has truly been the best decision for our company. Their invaluable support has saved us a great deal of money and time."

S
Susan McKendry
Google Review
★★★★★

"It's been wonderful working with the BPAG team! They are true experts and have provided incredibly valuable business advisory and tax services, helping my business grow."

M
Mitchell King
Google Review
★★★★★

"What an incredible team. I started using BPAG 3 years ago and they have been advising my business and myself in an extraordinary way. They are caring and listen to your needs."

C
Christian Luis B.
Google Review
The Difference

The Old Way vs The BPAG Way

Most accountants were built for bricks-and-mortar businesses. We were built for the way you actually sell.

✗  The Way You're Doing It Now
✓  The BPAG Way
Reconciles Shopify manually once a month
Automated daily Shopify-to-Xero sync with per-channel reporting
Reports total revenue — no channel or SKU breakdown
Per-channel, per-SKU profitability analysis so you know what's actually making money
Treats COGS as one lump number on your P&L
Tracks true landed cost per product including shipping, duties, and returns
Files your BAS quarterly and disappears
Watches your numbers weekly and flags margin issues before they become problems
Doesn't understand ROAS, CAC, or LTV
Speaks your language and ties ad spend directly to actual bankable profit
Ready to Take Control?

Ready to Take Financial Stress Off Your Plate?

Let's have a conversation about where your business is heading and how we can help you get there.

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Frequently Asked Questions

Yes — we set up automated, daily syncs between your sales platforms and Xero. Whether you're on Shopify, Amazon Seller Central, WooCommerce, eBay, or a combination, your data flows into your accounts automatically. No manual exports, no copy-pasting, no reconciliation headaches at month end.
Landed cost tracks everything it actually costs to get a product to your customer — not just the supplier invoice. We include purchase price, inbound freight, import duties, customs fees, 3PL receiving costs, and an allocation of returns and platform fees. Once we have your landed cost per SKU, you can see which products are genuinely profitable and which are quietly costing you money.
The right time to review your structure is before you need to — not after you've already paid a large tax bill or run into asset protection issues. As a general rule, once your annual revenue is approaching $500K or your personal tax liability starts climbing significantly, a conversation about whether a company structure, trust, or other arrangement makes sense is well worthwhile. We review this proactively with all our e-commerce clients.